Using the Internet to Start or Grow a Small Business

Description

This workshop, for aspiring and existing business owners, provides essential information about how to leverage the Internet to run a small business more efficiently and attract new customers. The workshop details the process of creating a successful website and Internet presence. In addition, attendees receive guidance on how to conduct an effective online marketing campaign. Finally, the workshop discusses e-commerce websites where small business owners can sell products to customers directly through the Internet.